Source: Adobe Stock Author: Redaction AI algorithms: the new logic of property recommendation Artificial Intelligence (AI) is redefining how real estate companies identify, attract and convert clients. At the centre of this transformation are recommendation algorithms – systems capable of analysing large volumes of data and identifying, with high precision, the properties best suited to each user. More than a simple filter by price or location, these algorithms use behavioural patterns, search history and implicit preferences to create personalised experiences and increase the likelihood of conversion. How do recommendation algorithms work? AI algorithms applied to real estate are based on machine learning models that analyse data such as: Searches carried out by users Properties viewed and saved Time spent on listings Interactions with content and contacts From this information, the system identifies patterns and creates interest profiles. For agencies, this translates into replacing generic approaches with data-driven recommendations, offering greater effectiveness and scalability. From recommendation to conversion: the role of qualified leads One of the main benefits of these algorithms is the improvement in lead quality. When a user receives suggestions aligned with their profile, the likelihood of demonstrating interest increases significantly. For industry professionals, this evolution represents a structural shift: fewer irrelevant contacts and more concrete business opportunities. CRM integration: data that drives business Intelligent recommendation only generates value when integrated with commercial management tools. In this context, eGO CRM Real Estate plays a central role. By connecting data captured by AI algorithms to the CRM, it is possible to: Automatically register qualified leads Track interaction history Automate follow-ups and contacts Prioritise opportunities with a higher probability of closing This integration creates a continuous flow between acquisition, analysis and commercial action, increasing operational efficiency and predictability of results. Web AI: websites prepared for the new generation of search The evolution of AI is also transforming the role of real estate websites. The Web AI solution from eGO CRM Real Estate addresses this new context by preparing websites to interact directly with AI agents. Through the MCP (Model Context Protocol), websites begin to provide structured information that can be interpreted by intelligent systems, enabling: A higher likelihood of inclusion in AI-generated responses Better indexing and understanding of properties Presence in new digital discovery channels Additionally, the integration of an intelligent chatbot allows real-time capture and qualification of users, converting visits into qualified leads with automatic registration in the CRM. Personalisation as a competitive advantage In an increasingly digital market, personalisation is no longer an advantage, it is a requirement. Users expect fast, relevant experiences aligned with their needs. AI algorithms make it possible to meet this expectation, creating more efficient search journeys and contributing to higher conversion rates. Conclusion AI algorithms are transforming the real estate market by matching properties to the right people with greater precision. For companies looking to grow in a competitive environment, integrating AI, data and solutions such as eGO CRM Real Estate and Web AI represents a concrete lever to improve commercial performance and operational efficiency.
Source: Adobe Stock Author: Redaction Lisbon loses space in luxury real estate Luxury real estate in Lisbon continues to reflect pressure from global prices. In 2025, one million euros allows the purchase of only 80 square metres in prime areas of the city, 13 square metres less than five years ago. This evolution confirms the trend of continuous appreciation in luxury real estate, with a direct impact on purchasing power. The international luxury real estate market recorded an average increase of 3.2% in 2025, with most analysed markets showing growth. Even so, Lisbon follows this trend in a more moderate way, remaining within a global context of luxury real estate appreciation. The evolution of luxury real estate in Lisbon is influenced by factors such as limited supply, international demand and the city’s attractiveness. Despite the reduction in space available per million euros, luxury real estate in the Portuguese capital continues to be sought after by international investors. Global markets drive luxury Global luxury real estate shows very different performances across regions. Tokyo leads the increases with strong appreciation, while Dubai remains one of the most active markets in the premium segment. These dynamics reinforce the competitiveness of luxury real estate globally. Other regions also contribute to luxury real estate growth, such as Asia-Pacific, Europe and Latin America. In contrast, some markets show slight corrections, but the luxury segment remains resilient to economic fluctuations. Global pressure on luxury real estate directly influences cities like Lisbon, where international demand continues to play a key role in the appreciation of prime properties. Lisbon and the new luxury reality In Lisbon, luxury real estate faces a new reality marked by reduced purchasing power. In five years, one million euros has lost around 14% of the area it can acquire, reflecting strong market appreciation. Despite this, luxury real estate in the capital remains attractive to international investors, supported by factors such as location, quality of life and stability. Limited supply continues to put pressure on prices. The future of luxury real estate in Lisbon will depend on the balance between supply and demand, in a global context where wealth creation continues to drive appreciation in prime markets.
Source: Adobe Stock Author: Redaction Real estate in the longevity economy Real estate in longevity is gaining relevance in a country where much of wealth is concentrated in housing and where population ageing is accelerating . In this context, real estate in longevity is increasingly seen as a tool to turn assets into stability, without forcing seniors to leave their homes. Real estate in longevity emerges as a response to a structural issue: many people reach their senior years with significant assets but little liquidity. Thus, real estate in longevity allows the release of economic value from the home while maintaining residence, balancing financial needs and emotional well-being. Housing solutions and ageing at home Real estate in longevity has been evolving towards models that combine housing and financial planning. One of the most discussed solutions in real estate in longevity is the possibility of selling a property while retaining a lifetime right of residence, allowing liquidity without losing the home. Real estate in longevity also integrates support and care services adapted to the needs of the senior population. This approach reinforces the importance of real estate in longevity as part of a broader ecosystem, where housing, healthcare and social support intersect. At the same time, real estate in longevity helps address the challenge of ageing at home, which tends to be more cost-effective and more desired than institutional solutions. Challenges and future of real estate in longevity Real estate in longevity still faces cultural and financial challenges. The emotional attachment to housing means real estate in longevity requires a sensitive approach that respects life stories and does not treat the home purely as a financial asset. Real estate in longevity also depends on the evolution of the housing market and the ability to integrate more personalised solutions. As the population ages, real estate in longevity becomes increasingly relevant to ensure autonomy and quality of life. In the future, real estate in longevity is expected to take on a more structural role in the economy, linking housing, services and financial planning. This evolution reinforces real estate in longevity as a central element in responding to population ageing in Portugal.
Source: Adobe Stock Author: Redaction Porto leads in luxury real estate Luxury real estate in Portugal continues to grow, with Porto taking the lead in value growth. In 2025, prices in the premium segment rose significantly, positioning the city as one of the most dynamic markets in Europe. This performance reinforces luxury real estate as a driver of international investment attraction. The evolution of luxury real estate reflects strong demand from foreign buyers, even after changes in tax regimes and residency programmes. Porto stands out due to its combination of quality of life, infrastructure and authenticity, factors that boost interest in luxury real estate. Lisbon and the Algarve also continue to grow in luxury real estate, although at different paces. The capital shows more moderate appreciation, while premium areas in the south continue to benefit from demand for second homes. Even so, Porto consolidates itself as a reference in luxury real estate, surpassing other competing destinations. International demand maintains growth International demand continues to support the growth of luxury real estate in Portugal. Buyers from Europe, North America and Latin America remain interested, attracted by factors such as safety, climate and quality of life. This dynamic contributes to the continued appreciation of luxury real estate across several regions. Despite the end of some incentives, luxury real estate remains resilient. Lower reliance on credit and investor profiles allow this segment to better withstand economic fluctuations. Porto benefits from this trend, establishing itself as an autonomous market within luxury real estate. At the same time, the Algarve strengthens its position as an exclusive destination, while Lisbon shows maturity in luxury real estate. Limited supply and consistent demand continue to put pressure on prices, especially in the most sought-after areas. Regional differences in the premium market Luxury real estate in Portugal shows clear regional differences. Porto leads annual appreciation, while the Algarve stands out for cumulative growth and exclusive supply. Lisbon shows a more stable market, with continuous but slower growth. In Lisbon’s luxury real estate market, purchasing power has been decreasing, with prices per square metre rising over recent years. This trend reflects strong demand and limited supply in central areas. The future of luxury real estate in Portugal points towards a consolidation of these regional differences. Porto gains international relevance, the Algarve remains a premium destination, and Lisbon continues to attract investment, albeit at a more balanced pace.
Source: Adobe Stock Author: Redaction Dam forces relocation of Pisão The construction of the Pisão Dam will require the creation of a new Pisão village in the municipality of Crato, in the district of Portalegre. The project for the new Pisão village foresees around 114 housing units and a total area of 8.1 hectares, including expansion zones and community facilities. The current Pisão village will be submerged due to the impact of the dam, integrated into the Multipurpose Hydraulic Development of Crato. The new Pisão village will be built around two kilometres from the current location, near Monte da Velha, maintaining geographical and social proximity to the community. The new Pisão village was designed to preserve the identity of the original settlement, with adapted housing typologies and a similar urban layout. The project for the new Pisão village includes housing from T1 to T4, with areas between 80 m² and 150 m². Project for the new Pisão village The project for the new Pisão village is being developed by the Intermunicipal Community of Alto Alentejo, with construction scheduled to begin in early 2027 and completion estimated for 2029. The new Pisão village will be a functional replica of the current one, respecting the scale and existing urban fabric. The residential area of the new Pisão village will be around 9,600 m², and may be adjusted depending on the rehousing process of families. The construction of the new Pisão village also includes public spaces and essential community facilities. The design of the new Pisão village aims to preserve local memory, with adjusted street fronts and architectural solutions that respect the identity of the territory. The process also includes public consultation with the inhabitants of Pisão. Infrastructure and community future The new Pisão village will not be purely residential, also integrating shops, parish council, green spaces, a viewpoint, an interpretation centre and health facilities. This set reinforces the creation of a functional and autonomous new Pisão village. The dam associated with the new Pisão village is considered strategic for water management in the region, with an investment of over 220 million euros. In addition to public water supply, it will enable irrigation and renewable energy production. The construction of the new Pisão village also includes specialised technical monitoring, ensuring family support and transparency throughout the entire transition process to the new Pisão village.
Source: Adobe Stock Author: Redaction SUPERCASA at SIL 2026: a strategic presence in the real estate sector SUPERCASA was present at SIL 2026 – Lisbon Real Estate Show, one of the main events in the real estate sector in Portugal. Over three days, SIL 2026 once again established itself as a strategic meeting point for professionals, investors and companies in the real estate market. SUPERCASA ’s participation at SIL 2026 reinforced its position as a leading real estate portal, promoting closer ties with the market and closely following trends in the real estate sector. SIL 2026: a meeting point for professionals and investors SIL 2026 brought together various players in the real estate sector, including developers, real estate agencies, consultants, investors and institutional entities. This environment provided relevant networking opportunities, knowledge sharing and the development of new contacts. Throughout the event, SIL 2026 stood out for the diversity of its audience, with a strong presence of real estate professionals, especially in the early days. This context made it possible to strengthen existing relationships and establish new strategic connections. SUPERCASA presents innovative solutions at SIL 2026 At SIL 2026, SUPERCASA was present alongside eGO Real Estate and eGO Credit Intermediation , presenting a complete technological ecosystem for the real estate sector. Visitors to SIL 2026 had the opportunity to discover the latest developments, as well as innovative solutions aimed at optimising processes and increasing the performance of real estate agencies. Technology and innovation were at the core of the participation, highlighting the commitment to the digital evolution of the real estate sector. SIL 2026 strengthens SUPERCASA’s visibility and proximity SUPERCASA ’s presence at SIL 2026 allowed the brand to strengthen its visibility in the real estate sector, consolidate relationships with clients and partners and generate new contacts. During the event, the SUPERCASA team focused on supporting visitors, promoting demonstrations, clarifying doubts and presenting solutions tailored to the needs of real estate professionals. SIL 2026 once again established itself as an essential platform to follow the evolution of the real estate market in Portugal. SUPERCASA will continue to invest in innovation and proximity to the sector, actively contributing to the growth and transformation of the market.
Source: Adobe Stock Author: Redaction Housing development in Alto do Lumiar The development in Alto do Lumiar, Lisbon, foresees the creation of 243 homes distributed across nine plots, over a total area of 18,607 m². This land subdivision operation is part of an urban restructuring process aimed at increasing housing supply in Alto do Lumiar, contributing to the urban consolidation of the area. The proposal involves the allocation of the plots to Sociedade Gestora da Alta de Lisboa, under an existing contractual framework, and is linked to previously executed urban infrastructure works. The Alto do Lumiar development also includes commercial spaces, parking and public use areas. Urban development and housing in Alto do Lumiar The Alto do Lumiar development project aims to strengthen housing supply and improve the urban quality of the area, integrating housing, services and shared-use spaces. The intervention seeks to continue the planned development of Alto do Lumiar, aligned with the existing urban plan. The creation of these 243 homes in Alto do Lumiar is presented as a contribution to meeting housing demand in Lisbon, while also promoting public space regeneration and improved urban living conditions. Impact of the Alto do Lumiar development The Alto do Lumiar development is framed as part of a long-term urbanisation process in the area. The operation also aims to regularise responsibilities linked to already completed infrastructure and establish new understandings for the future management of the project. The implementation of the Alto do Lumiar development reinforces the area’s urban growth dynamics, with a direct impact on housing supply and territorial structuring. This development in Alto do Lumiar may contribute to greater consolidation of the urban fabric and to increasing Lisbon’s residential capacity.
Source: Adobe Stock Author: Redaction Project aims to connect separated areas The new Marvila-Beato Execution Unit emerges as a response to the existing urban fragmentation between Marvila and Beato. The area, covering around 28 hectares, is currently constrained by railway infrastructure that hinders connections between different neighbourhoods. The plan aims to overcome these barriers, creating a new urban hub capable of linking surrounding areas. The intervention seeks to improve urban continuity and facilitate mobility between zones that are currently poorly connected. New urban hub under development The proposal focuses on creating a new urban hub capable of accommodating different city functions. The goal is to enhance an area in transformation, promoting more balanced and organised development. This model allows the integration of housing, public spaces and economic activities, contributing to greater local dynamism. At the same time, it seeks to reduce territorial inequalities and strengthen connections between different parts of the city. Housing, green spaces and mobility Among the main measures planned is the increase in housing supply, including municipal homes, in an area with growth potential. The project also includes the creation of a green park and the upgrading of public space, promoting better urban conditions. Mobility is another central focus, with strengthened pedestrian and cycling connections and improved accessibility. The covering of a section of the railway line is also planned, reducing its physical impact and improving the connection between upper Chelas and the waterfront. Urban transformation focused on the future The Marvila-Beato Execution Unit is part of a broader urban transformation process in Lisbon, reflecting the need to adapt the city to new challenges. The focus on a new urban hub highlights the search for solutions that combine growth, sustainability and quality of life. With structured planning, this intervention could help make the area more integrated, accessible and prepared to meet the future needs of the population.
Source: Adobe Stock Author: Redaction Growth of European residential investment Investment in residential real estate continues to strengthen as one of the main asset classes in the property sector. In 2025, the segment reached around 59,000 million euros, the highest value since 2023, confirming the growing interest in residential investment from institutional investors. According to data from Cushman & Wakefield, residential investment is gaining weight in European portfolios, with two-thirds of investors already allocating more than 20% of their assets to this sector. In addition, 96% of respondents expect to increase exposure to residential investment by 2031, reinforcing a structural growth trend. PRS and BTR lead investment strategies In the current residential investment context, return stability remains the main attractiveness factor, highlighted by 74% of investors. This performance is supported by favourable demographic dynamics and consistent demand across different market segments. The most sought-after residential investment strategies continue to be PRS (Private Rental Sector) and BTR (Build-to-Rent), followed by student accommodation (PBSA). At the same time, new forms of residential investment are emerging, such as affordable housing and co-living, which are gaining relevance in institutional portfolios. Outlook for residential investment Outlook for residential investment indicates continued growth, with investors expecting stability in interest rates and prime housing yields. In this scenario, sector performance will depend mainly on rental growth and operational efficiency of assets. In 2026, PRS and BTR are expected to be the best-performing segments within residential investment, followed by PBSA. However, challenges remain such as limited opportunities, price misalignment and regulatory factors. In Portugal, institutional residential investment remains limited, with student accommodation standing out due to strong demand and constrained supply. Growth in residential investment in the country may accelerate with new tax frameworks and increased international capital interest.
Source: Adobe Stock Author: Redaction House reconstruction gains pace The house reconstruction process in the Central Region is accelerating after a slower initial phase. According to data presented in Parliament, around 10,000 house reconstruction support requests have already been analysed, out of a total of almost 36,000 applications submitted. So far, more than 3,000 house reconstruction payments have already been made, reflecting a significant improvement in the response to affected families. House reconstruction is expected to be completed by the end of June, provided the current pace of assessment and payment continues. Among the applications evaluated, around 2,400 have been rejected, mainly for not meeting criteria such as priority given to primary and permanent residences. There are still thousands of cases under review, which may increase the number of approved house reconstruction payments. Average support and financial impact Within house reconstruction, the average amount requested is around 5,300 euros, while the average amount paid stands at 3,058 euros. This difference results from the technical assessment of damages and the defined limits for support. House reconstruction is part of a broader set of measures covering around 65,000 applications across several areas. The overall financial impact is already significant, with nearly two billion euros reaching families, companies and public entities. In the specific case of house reconstruction, insurers have already paid hundreds of millions of euros in compensation. Around 27% of house reconstruction applications relate to situations with active insurance, allowing coordination between public and private support. Mandatory insurance seen as essential Recent experience has reinforced the importance of house reconstruction being accompanied by protection mechanisms. In this context, the creation of a mandatory nationwide home insurance scheme is considered essential. Currently, a significant share of homes remains uninsured, making responses to disasters more difficult. Territorial inequality is also evident: more vulnerable areas show lower insurance coverage, unlike urban centres. Wider insurance adoption could facilitate future house reconstruction, ensuring greater protection for families and reducing pressure on public support after extreme events.
Source: Adobe Stock Author: Redaction Property registration in BUPi expands nationwide Property registration in BUPi continues to progress in Portugal , with around 42% of the national area already identified. The system, created to simplify land registry, includes millions of registered records and covers a large number of municipalities without a complete cadastre. Currently, property registration in BUPi covers 39% of records on the mainland and 9% in Madeira, reflecting regional differences in implementation. This progress results from a joint effort between public entities and specialised technicians who support citizens in identifying their properties. Deadline until 2027 for State and municipalities New legislation establishes that property registration in BUPi becomes mandatory for public entities. The State, autonomous regions, municipalities and public institutes must complete the registration of privately owned assets by the end of 2027. This measure aims to strengthen knowledge of the territory and improve public management. At the same time, property registration in BUPi helps increase transparency and security in real estate transactions by ensuring more accurate information on location and property boundaries. Costs, data and territorial impact The property registration process in BUPi remains free until the end of September for smaller properties, after which fees will apply. In addition, georeferenced identification will be required in applications for financial support related to rural or mixed land. At a territorial level, some municipalities stand out for their high levels of property registration in BUPi, with significant percentages of identified properties. This progress enables better territorial planning, supports risk prevention and helps develop more effective public policies. With the system’s evolution, property registration in BUPi plays a central role in administrative modernisation and in achieving detailed knowledge of the national territory.
Source: Adobe Stock Author: Redaction Investment grows with population ageing Investment in senior housing has been gaining momentum in Portugal, surpassing €200 million in recent years. This growth follows demographic trends, with Eurostat projections indicating that people aged over 65 could represent around one third of the total population by 2050. Although it still represents a small share of overall real estate investment, senior housing is beginning to stand out as a segment with strong potential. The combination of increased life expectancy and changing housing needs is driving new opportunities in this market. Segment still small but with potential Senior housing remains a relatively limited and fragmented segment, requiring scale and specialisation to grow consistently. Even so, it has been attracting investor interest, particularly in major urban areas. Most of the investment is concentrated in Lisbon, Porto and the Algarve, where demand is higher and returns are more attractive. At the same time, peripheral areas are gaining relevance due to land availability and the potential to develop larger projects. New residential models gaining traction Among the most recent trends is the growth of independent senior housing solutions. These projects target people aged over 65 who remain autonomous, offering housing with services and shared spaces focused on wellbeing and community living. This model differs from traditional care homes by prioritising quality of life and independence. Lower healthcare requirements help reduce operating costs, making these projects more accessible and appealing to investors. Costs and market challenges The cost of senior housing can vary significantly, with monthly fees exceeding €3,500 depending on location and included services. However, there are also more affordable options suited to different profiles. The development of this market also faces cultural and structural challenges. In Portugal, older people tend to remain in their own homes, which may limit demand. Even so, population ageing and growing investor interest point to a gradual expansion of senior housing in the coming years.
Deutsch
Português
English
Français
Español
Nederlands
Русский
中文(简体)
